BACARDI ACQUIRES ILEGAL MEZCAL – A LEADING ARTISANAL MEZCAL BRAND IN THE U.S.
Bacardi to accelerate brand growth within fast-growing super premium mezcal category Hamilton, Bermuda, September 11, 2023 — Bacardi Limited, the largest privately held international spirits company in the world, announced today the completion of a transaction that makes the family-owned company the sole owner of ILEGAL Mezcal®, a leading super premium artisanal mezcal. The transaction follows a successful relationship in which Bacardi partnered with ILEGAL since 2015. The super-premium plus mezcal category is growing at a fast...